Let's talk tartan.
Tartan's journey from Highland wool to global icon — how symbols, whether cloth patterns or brand logos, carry the power to evoke belonging and pride.
Writing
The Age of Authenticity: Human-Centric Storytelling in Branding
In an era of auto-generated content, human-first brands cut through the noise — prioritising real people, genuine emotions, and values over algorithms.
I ain't afraid of no ghost, but they are REALLY frustrating.
As a freelance graphic designer, my adventures often feel like Ghostbusters — minus the slime but filled with the mystery of disappearing clients.
Create a safe-word for your phone to help deal with an autistic shutdown
Learn how to create an iPhone shortcut triggered by a safe word — a practical tool for managing sensory overloads and autistic shutdowns.
Hey, rich white people! Visit (these very specific areas of) Ipswich!
A promotional video whitewashing Ipswich reminds us why tourism marketing should celebrate diverse communities rather than ignore them.
The Hitchhikers' Guide to AI
AI in graphic design should amplify human ideas and make execution more efficient — a powerful tool to wield, not a replacement for human creativity.
Creative Sparks - How learning new skills can improve creativity
An exciting journey of learning knife forging and candle making – and how these new skills sparked creativity and fresh perspectives on problem-solving.
The lost art of doing nothing
Doing nothing isn't idleness — it's a deliberate choice to lighten your load. Sometimes, the most powerful action is choosing not to act.
Further thoughts on the weight of tasks
Tasks carry weight beyond their duration. Recognising their emotional and mental toll — and aligning them with energy peaks — transforms how we manage our days.
Time isn't the Gold Standard
For those with ADHD or Autism, estimating time is a rollercoaster. Sensing how a task feels — its weight, not its duration — often works more effectively.
What to do when you have nothing to do
Freelancing is a rollercoaster — every creative faces quiet periods. Here's how to navigate the gaps between projects without losing momentum.